WTF is Wellness with Quim Founder Cyo

The Basics 
Name: Cyo Ray Nystrom
Instagram: @its.quim
Profession: Founder of Quim
Neighborhood you currently call home: Inner Richmond, San Francisco
Originally from: Inner Richmond, San Francisco 

Fun Facts - Speed Round :) 
Yoga or Cardio - Cardio
Workout Buddy or Solo - Workout Buddy
Heels or sneakers - Heels 
Beach or pool - Beach
Tap Water or Bottled - Tap Water
Night out Dancing or a Long Dinner - Night out Dancing 
Ski Vacation or Beach Vacation - Beach Vacation 
An all-expense paid trip to SF, LA, Portland, or NYC - NYC
CBD, THC, or both - Both 
Edible or Flower - Flower 

Question: Tell us about founding Quim - what was your aha moment and what is your mission?Answer: I struggled for years in a cycle of UTI-yeast infection-UTI, and couldn’t find the proactive vaginal health solutions I needed. So I did some research (aka putting different concoctions in/around my vag) and started making my own! As the Head of Sales at Meadow, I gained invaluable insight into the cannabis industry, working closely with the regulations and forming important relationships with the cannabis community. I quickly saw that the need and desire for cannabis-based vaginal health products were there, and knew this was a product we had to bring to the masses. Rachel (my co-founder) and I joined forces to bring our home-creations to the community around us, and it’s all been a journey from there!


Question: WTF does wellness mean to you? And what role, if any does cannabis play in “wellness”? 
Answer: For me, wellness is about taking care of my self; my mind, my body, my soul, my finances. Cannabis plays a pivotal role in helping me manage my anxiety and ADD, improving my sex life, and helping me laugh which is probably my fave medicine.

Question: Aside from being a female founder, what is your super power? (Don’t be shy.)
Answer: 
I'm really good at knowing what I want and am not squeamish about asking for it. Its always ok to ask and its also always ok for people to say no. 

Question: If the universe could wave a magic wand and grant you something that would help your business, what would it be? And how does it help! We are super into manifesting :)
Answer: I would love to close our Series A and hire 3 new amazing humans to help grow the vaginal health and sexual wellness revolution!

Question: Now drop some knowledge - if you could give other women advise on starting a business, what would it be? Can be cannabis-related or industry agnostic. 
Answer: 
Your health (physical, mental, spiritual, etc) is critical to the success of your business. When your stressed or overwhelmed, especially when you're stressed or overwhelmed, take a 10-minute walk or coffee break away from your computer and phone. I'm willing to bet 1 million doll hairs that you'll feel a lil better and more clear-headed when you return.

*THE ISOLATION EDIT*

THB my quarantine sitch is pretty ideal— I'm holed up in Aspen at my friend's place with her, her mom, and my fiancé. There's plenty of space, gorg views, a hot tub, and plenty of ganja. I feel pretty guilty about it when facetiming with my friends under shelter in place in SF.
As for my survival tactics, here are a few things that've been helping keep me somewhat sane:
- 1 hour of exercise a day (a walk, remote pilates class, dancing in my underwear)
- not drinking wine until AFTER 5pm
- trivia! I'm trying to memorize all American Presidents in chronological order and it's actually very fun. I've made it to Grover Cleaveland so far so wish me luck!
- remote happy hour from 5-7pm where I just facetime friends and family members to check-in and share a remote cocktail or joint
Sending lots of luv and chill vibes!!

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